Anne WickhamDirector https://au.linkedin.com/pub/anne-wickham/12/b10/60a
Anne is a strategic communication specialist with over 20 years’ experience consulting to clients in virtually every industry sector, and a reputation for understanding clients’ key issues quickly.
Anne has worked with a plethora of successful executives and companies, helping them to grow, to survive a major challenge, to evolve and to make their mark. She has helped position companies for a trade sale, a merger or a share market listing and she is highly experienced in Government sector communication as well.
Anne began her career in public affairs and marketing in Canberra, serving as a media spokesperson on subjects ranging from counter terrorism to collector coins and writing speeches for the Commonwealth Attorney-General and the Minister for Justice. As a consultant, she has used her skills in managing complexity on projects such as developing stakeholder engagement and communication strategies for the PNG Liquid Natural Gas Project, the reform of the Pharmaceutical Benefits Scheme and the Koala National Recovery Plan.
Having now owned and run her own successful agencies for the past 15 years, Anne continues playing a hands-on role in client accounts, in addition to providing strategic counsel to a number of Managing Directors and Commissioners.
A small selection of Anne’s clients over her career include: Aon, AMP Capital Investors, Axieo, Ashurst, Bupa, Downer, FFA, Novartis Animal Health, Sara Lee, Seek, Kidspot, SchoolPlaces, Optus, Travelex, Trans-Tasman Business Circle, Wingate Group and numerous Australian and state government departments and agencies.
Anne has served on the board of the International Association of Business Communicators (NSW Chapter) and the inaugural Advisory Board for business acceleration hub Tech Beach.
Anne Wickham’s personal Government experience:
Originally from Canberra, Anne worked within the Government sector for more than seven years in a variety of public affairs and marketing roles which saw her become a media spokesperson on subjects ranging from counter terrorism to collector coins. During this time Anne worked closely with numerous Ministerial offices, and also served as a speechwriter for the Attorney-General and the Minister for Justice.
Since launching Boxing Clever in 2009, Anne’s major projects have included:
- developing a stakeholder engagement plan for the Koala National Recovery Plan for the (Australian) Department of the Environment
- facilitating the creation of a Communication Action Plan for the NSW Office of Environment and Heritage’s Action Matters for Business program
- developing a communication management strategy for the National Environment Protection Council Service Corporation
- writing communication strategies and speeches, and managing issues and media engagement for the National Mental Health Commission
- creating a Corporate Communication Education program to improve communication between the Australian Department of Human Services’ 46,000 employees
- developing a stakeholder engagement strategy for a US$17bn oil and gas project in a developing country and presenting it to the World Bank
- providing public relations services to the Australian Department of Health for the Attracting More People to Work in Indigenous Health marketing campaign and the Health Heroes campaign
- developing an internal communication framework, a three-year external communication strategy, and a stakeholder engagement plan for the Australian Skills Quality Australia(ASQA)
- working with the National Sustainability Council to launch their first public report: Sustainable Australia Report 2013: Conversations with the Future
- working extensively as an editor on the PNG LNG Project’s Quarterly Environmental and Social Report, as well as numerous Australian Government reports.
When Anne was a Director at her previous company her projects included:
- Liquids, Aerosols and Gels (LAGs) Go-Live communication (regarding changes to what passengers may carry in their hand luggage on international aircraft) and LAGs II strategy related to testing controversial passenger screening equipment at airports
- stakeholder engagement and issues management strategy for the reform of the Pharmaceutical Benefits Scheme over a 12 year period.
- leading the first whole of Australian Government media protocol and issues and crisis plan, for the M2006 Commonwealth Games involving face-to-face consultation with more than 40 private, Commonwealth, State and emergency services organisations. The resulting protocol became the blueprint for a number of cross agency communication projects.
- an audit of SES officer communication training needs at the (then) Australian Department of the Environment and Heritage, and key message training
- market research and a marketing strategy and recommendations for a Department of Health & Ageing initiative to attract GPs to regional Australia.